There is a new book on the market you need to be aware of. Its title is:
Parenting, Inc. How we are sold on $800 strollers, fetal education, baby sign language, sleeping coaches, toddler couture and diaper wipe warmers - and what it means for our children. The book is by Pamela Paul.
I'm not going to write a review of the book, there are plenty of them available. However, if you have any interest at all in how marketers are creating new market segments almost daily then this book is definately worth reading. Oh, and by the way, if you are considering having children some day you should take into accoun the fact that the author mentions that it's going to cost you in excess of $1 million to raise the precious bundle of joy, at least when they are sleeping !
