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10/01/2015

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Anthony Pasqualoni

I read this post a while ago and my thoughts keep coming back to your remarks about "the free and often fierce exchange of ideas." I agree wholeheartedly that a university should encourage this. But the question in my mind is whether the "sanctuary for the pursuit of truth" that you describe is compatible with the business model; more specifically, can a university engage in marketing and branding while allowing for "free" and "unfettered" dialog – i.e., dialog that may include criticism against the university? I can see how marketing and branding are useful for optimizing net revenue, but what does the pursuit of truth have to do with revenue? Those who lack business acumen might say that criticism is an antidote to branding, and the sanctuary that you've described is exactly what's needed.

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MichealHiggins_v3
Michael W. Higgins, Ph.D.